India’s dairy industry is one of the largest in the world, and one name that stands out prominently in this sector is Amul. Known for revolutionizing the dairy business in India, Amul has built a reputation as the most trusted brand for milk, butter, cheese, ice creams, and a wide range of dairy products. If you’re an aspiring entrepreneur looking for a profitable and well-established business opportunity, taking an Amul dealership can be a smart and rewarding move.
This article will walk you through the advantages, eligibility, investment details, and the step-by-step process to apply for an Amul dealership in 2025.
Why Choose an Amul Dealership?
Amul is a brand recognized by millions of households across India. With over seven decades of industry leadership, Amul offers a ready-made customer base, extensive product portfolio, and a reliable supply chain. Here’s why investing in an Amul dealership makes sense:
- Trusted and Popular Brand: Amul is a household name synonymous with quality.
- Low-Risk Business: Franchisees benefit from Amul’s established business model.
- Diverse Product Range: From milk and ice cream to cheese, chocolates, and dairy beverages.
- Continuous Support: Amul offers operational support, marketing material, and logistics assistance.
- Assured Profits: Due to consistent demand for dairy products.
Types of Amul Dealership Options
Amul offers several dealership opportunities based on product categories and retail formats:
- Amul Preferred Outlet (APO) / Amul Railway Parlour / Amul Kiosk: Small outlets for milk, curd, ice cream, and other products.
- Amul Ice Cream Scooping Parlour: Exclusive outlets selling a range of Amul ice cream products.
- Amul Milk Parlour: Dedicated stores for milk and other dairy essentials.
Each format has unique requirements regarding space, location, and investment.
Investment and Profit Margin Details
One of the reasons entrepreneurs prefer an Amul dealership is its low investment and high profit potential.
- Amul Preferred Outlet: ₹2 lakhs to ₹6 lakhs investment
- Ice Cream Scooping Parlour: ₹5 lakhs to ₹10 lakhs investment
- Milk Parlour: ₹2 lakhs to ₹5 lakhs investment
Amul does not charge any franchise fee or royalty fee. Dealers can expect profit margins like:
- 2.5% on pouch milk
- 10% on milk products
- 20% on ice creams
The low-risk, high-return model makes this dealership an attractive business opportunity.
Eligibility Criteria for Amul Dealership
While Amul welcomes entrepreneurs from various backgrounds, it maintains certain eligibility criteria:
- Minimum age: 21 years
- Basic education and business experience preferred
- Financial capacity to invest as per dealership type
- Availability of suitable retail space in a prime location
How to Apply for an Amul Dealership?
If you meet the eligibility requirements and have the investment ready, applying for an Amul dealership is straightforward. Follow these steps:
- Visit the official website: https://amul.com
- Go to the ‘Franchise’ or ‘Amul Parlours’ section.
- Fill out the dealership application form with your personal, financial, and location details.
- Submit the form and await contact from the Amul representative.
- Post verification and site approval, finalize the dealership agreement.
Documents Required for Application
While applying for an Amul dealership, you need to submit these documents:
- Identity proof (Aadhar card, PAN card)
- Address proof
- Shop ownership/rental documents
- Passport size photographs
- Bank statements for financial verification
Conclusion
An Amul dealership is a golden opportunity for aspiring business owners looking for a reliable and profitable venture in the FMCG sector. With minimal investment, strong brand support, and impressive profit margins, this dealership ensures financial stability and business growth. Many small and medium entrepreneurs across India have successfully transformed their lives by partnering with Amul.